The freeze-dried texture crumbles easily over kibble, and the beetroot smell isn't overpowering at all. My lab, who usually ignores anything not meaty, licked the bowl clean and has been more eager at dinner time ever since.
Harper J.★★★★★
My picky husky actually cleaned her bowl for the first time in weeks, and I think the freeze-dried texture is what sold her. It crumbles nicely over kibble and the beetroot adds a subtle sweetness that she seems to love.
Benjamin★★★★★
The freeze-dried texture crumbles perfectly over warm kibble, and the beetroot smell isn't as earthy as I feared—my lab doesn't leave a single piece behind. I've noticed her coat seems shinier since we started mixing it in, and it's become part of our nightly routine without any tummy issues.